How many leads will my PR activity generate?
Generation of leads is a topic that is often at the forefront of people’s minds when it comes to investing in PR. It’s a perfectly reasonable question. In business, we’re
Generation of leads is a topic that is often at the forefront of people’s minds when it comes to investing in PR. It’s a perfectly reasonable question. In business, we’re
Now. And in person. It feels especially relevant to be talking about this, given that we’re taking the long-awaited steps towards a collective ‘Grand Opening’ as a nation. Shopping centres and high streets have gleefully swept away the tumbleweeds and welcomed customers back with open arms – albeit masked and distanced in many cases.
Spoiler alert. No. No, it’s not. Please forgive the clickbaity headline. What we actually mean is more along the lines of, ‘Do you think PR is too risky to invest in? And if so, why is that? And what risks TO your business are you overlooking when you’re in that risk mindset?’ But that’s not a very catchy title.
Hello again folks. Recently we were pondering that age-old question that we get asked, oh, only about 10 times each month. And you know what that means. Yup, a blog
Trust us, it’s a question we ask ourselves on a regular basis. Thinking up something new to write every month or, if you’re a glutton for punishment, fortnight, can be
Well, here we are again folks. We just want to start by saying that we hope you’re all well and staying safe. For us here at Rev, it really is
The fundamental aim of public relations is simple: to get your message in front of your target audience. So, once you’ve worked out what your news story or pitch is
Before we get started, for anyone who doesn’t work in a PR disciple or function, it’s good to have a quick reminder that public relations is about communicating with all
For the purpose of this blog, in relation to your external audiences, we’re talking about communicating to both your customers and your franchise prospects. Don’t worry about whether you’re a
“Advertising is what you pay for, PR is what you pray for” – Helen Woodward, first female advertising executive in the US. Some people don’t know the difference between PR
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