In the last of our three-part series, we look at how consumer PR impacts your franchise recruitment. How your consumer PR reaches and influences someone thinking about investing in a franchise is not going to be the primary consideration for your team running consumer campaigns, but it should be part of their evaluation process… and [...]
You’ve done it – you’ve finally secured a television or radio interview. That’s great! Or is it? Suddenly you’re struck with thoughts of: what do I wear? What if I mess up what I’m saying? What if I just simply freeze? You’ll be happy to know that these things are normal, as most people won’t [...]
Media coverage in B2B publications, also referred to as ‘trade press’, is something that many businesses don’t link to their franchise recruitment efforts – either mentally or strategically. By now, you may have received our infographic which looks at how all PR affects franchise recruitment. It splits PR into three sub sections - franchise, B2B [...]
PR and social media fall in the same category as Fred and Ginger, Ant and Dec, Edina and Patsy. When they’re done well, they work in harmony and can produce a whole host of results. And like all great partnerships, one of them can help leverage the other. We’re constantly talking about the two working [...]
It’s that time of year again (unbelievably) where we’re left wondering where the heck 2019 went. It’s certainly been a rollercoaster of a ride for the country and businesses as a whole. Potential franchisees unwilling to invest until they have some semblance of clarity over Brexit – check. Supply chain worries playing havoc with B2B [...]
OK, you’ve got us - we hold our hands up! We’re TeamRev and we love to talk. We’re not ashamed to say it. Luckily, a significant proportion of our day is spent talking. Whether that be liaising with clients, pitching to the media or brainstorming with the team about the latest content trends. The clue [...]
Whether it’s someone on TV telling us they want to exit BREXIT when they mean exit the EU or your teenager who only seems to write in confusing acronyms (LOL, YOLO, STBY, THX), it’s no wonder we all detest jargon. Overly-complicated acronyms, highbrow terms and convoluted references are enough to send our already overworked brains [...]
We’ve made it through Halloween, today is Bonfire Night (anyone reading this not from the UK, Google “Guy Fawkes”) and next we’ll be ignoring (or culturally misappropriating) Thanksgiving. But we’re up for all of it at TeamRev - here’s why… SEASONS give us so much to play with. Whether it’s the four seasons with climatic [...]
Seven weeks, seven sins... it's the final instalment of our Seven deadly PR sins blog series. Sin 7: Denial SPOILER ALERT: you won’t get any PR coverage if you don’t actively plan and prepare your content. Of course, we’re going to be biased, but we think it’s something that every business – no matter how [...]
Here's the penultimate instalment in our series of 7 deadly PR sins... Sin 6: Greed Everyone wants results. And it’s completely normal to want more. But no one likes a greedy guts! We’re all guilty of being greedy when it comes to our businesses - and we don’t mean financially. In the world of PR, [...]
