advice - Rev PR

Lessons in pitching

If you’ve read our previous post, you’ll understand why you need a press release drafted before pitching (and read this one on how to structure a press release). It’s now

Why create a press release?

You’ll find lots of information to help you write a press release, referring to the headline, content and editor’s notes required. But rarely do they tell you why you’re bothering

TeamRev in the media: Global Franchise

Global Franchise magazine asked us to write an article on how receptive the UK market is to international franchise brands. With the uncertainty of Brexit still looming, here’s what TeamRev

Writing a Press Release – getting the structure right

Writing a well-structured press release is a great way to get key information about your brand’s news or story to the media. Maybe you have pitched an idea to a

How PR can help your company grow

Rev PR are very pleased to be speaking at the British Franchise Association’s Women in Franchising conference on 16th November. We’ll be sharing the stage with Catriona Berry from Merry

The difference between PR and marketing

PR and marketing: you hear them in the same sentence so often, it’s easy to think of them as one and the same thing. And you’d be surprised how many

Why is giving a monetary value to press coverage (AVE) so unpopular with PR professionals?

In case you’ve never heard of it, AVE stands for Advertising Value Equivalency – how much it would have cost to buy the same space in the media where you

We’re in the media again!

This time we’re in Elite Franchise magazine talking about the importance of using franchisee stories in your PR. You can read the full article by clicking here or pick up

Speaking to your audience – read our latest blog

Our latest expert blog on FranchiseExpo.co.uk is all about how you can speak to your audience. How can you speak to your audience? In our last blog we looked at

Winning with PR planning

Read our latest expert contributor blog on Franchise Expo about PR planning: PR winners are PR planners In our last blog we looked at the fun process of thinking up