Why you should call journalist before sending a press release
We’ve already talked about why you should create a press release and how to pick up the phone to to a journalist, but let’s talk about why making initial contact
Menu
Rev PR Advice Archive
All the latest advice from Team Rev
Lessons in pitching
If you’ve read our previous post, you’ll understand why you need a press release drafted before pitching (and read this one on how to structure a press release). It’s now
Why create a press release?
You’ll find lots of information to help you write a press release, referring to the headline, content and editor’s notes required. But rarely do they tell you why you’re bothering
Writing a Press Release – getting the structure right
Writing a well-structured press release is a great way to get key information about your brand’s news or story to the media. Maybe you have pitched an idea to a
How PR can help your company grow
Rev PR are very pleased to be speaking at the British Franchise Association’s Women in Franchising conference on 16th November. We’ll be sharing the stage with Catriona Berry from Merry
The difference between PR and marketing
PR and marketing: you hear them in the same sentence so often, it’s easy to think of them as one and the same thing. And you’d be surprised how many
Who do you think you’re talking to?
No really. I mean… do you even know? You’d be amazed how many people sit down to write a press release, a blog or some form of editorial without even
Why is giving a monetary value to press coverage (AVE) so unpopular with PR professionals?
In case you’ve never heard of it, AVE stands for Advertising Value Equivalency – how much it would have cost to buy the same space in the media where you
Speaking to your audience – read our latest blog
Our latest expert blog on FranchiseExpo.co.uk is all about how you can speak to your audience. How can you speak to your audience? In our last blog we looked at
Winning with PR planning
Read our latest expert contributor blog on Franchise Expo about PR planning: PR winners are PR planners In our last blog we looked at the fun process of thinking up
©2021 RevPR Ltd | Registered office address: 36 Vicar Street Dudley West Midlands DY2 8RG | Data Protection Policies | Cookie Policy | Website design by Your Site Matters