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Having fun with your PR creative process

This time in our blog with FranchiseExpo.co.uk, we talk about the PR creative process and how to make the most out of a PR brainstorm. Let’s have some fun! In

Your media hit list

In the latest of our expert contribution articles to FranchiseExpo.co.uk, we look at building a media list for your PR campaigns. Your media hit list In our last blog we

Rev PR becomes expert contributor to Franchise Expo blog

We’re delighted to be on a panel of expert contributors to the Franchise Expo website. Here’s our first blog “Jump in to the world of PR”… Jump in to the

Using emotion in PR

After catching up with my far-flung friends on Facebook today, it suddenly struck me at how I’ve quickly become used to using emoticons to re-enforce what I am writing. In

Bad news travel faster

You’d better believe it! And these days it’s not just word of mouth you have to worry about. The likes of social media platforms such as Twitter and Facebook never

Good news travels fast

But do you know how to harness the most powerful recruitment tool available to you? Good news and success stories are incredibly useful for franchise recruitment and also to maintain

PR that pays its dues

How can PR really make a difference to a franchisor’s peace of mind? Well, do you ever get that niggling feeling when a prospect gets to due diligence stage? Maybe

The biggest mistake in franchise lead conversion

Time kills conversations. There, we said it! For better or worse, we’re living in the age of ‘now’. It’s a time of ‘instant’, of ‘on-demand’ and ‘on-the-go’. We’re no longer

How to utilise PR to generate franchise leads

It was once believed that PR didn’t generate franchise leads and it was placed at the nicety not necessity end of the franchise marketing spectrum. Then franchisors started getting smart