Wondered if you should be responding to journalist requests during a challenging times like the one we currently find ourselves in? Read our latest article on What Franchise to find out what we recommend when it comes to using PR in times like this.: How to get PR right in challenging times.
Seven weeks, seven sins... it's the final instalment of our Seven deadly PR sins blog series. Sin 7: Denial SPOILER ALERT: you won’t get any PR coverage if you don’t actively plan and prepare your content. Of course, we’re going to be biased, but we think it’s something that every business – no matter how [...]
And, just like that, the fifth PR sin in our series of 7 deadly PR sins has arrived… Sin 5: Wrath Not to be confused with slagging off the competition! The PR sin of wrath focuses on how you conduct yourself when faced with negativity in a public forum. These days this happens most often [...]
We’ve all seen it - someone being interviewed on the TV on behalf of a company who should be impressing us with their knowledge and calm persona but is actually making us laugh out loud or inwardly cringe. Those same brand representatives are often wheeled out for all sorts of public engagements - sitting on [...]
Rev PR are very pleased to be speaking at the British Franchise Association’s Women in Franchising conference on 16th November. We’ll be sharing the stage with Catriona Berry from Merry Maids to discuss using PR to raise your brand profile and how to deal with enquiries. This blog is a quick intro to explain what [...]
In the fickle world of business, your success or failure often hinges upon a somewhat unquantifiable metric: the relationships and reputation you have developed over time and now carry with you. In today’s online marketplace, scorecards such as your net promoter level and the ratings achieved on sites such as TripAdvisor (or your industry equivalent) [...]
You’d better believe it! And these days it’s not just word of mouth you have to worry about. The likes of social media platforms such as Twitter and Facebook never sleep. Boundaries have been broken down and now anyone can (and will) share their views and experiences with others, be it good, bad or ugly. [...]