September 2019
Always a Silver lining at Rev PR
Whether sunshine or clouds, Rev PR now carries a silver lining after receiving the Silver award for Outstanding Small PR Consultancy at a glittering event at Cambridge’s Guildhall. The PRide Awards, run by the Chartered Institute of Public Relations, recognises [...]
Seven deadly PR sins part 4: Ego trips
A week has flown by and so, here’s the fourth PR sin in our series of 7 deadly PR sins… Sin 4: Ego trips We could have lumped this in with Sin 2 (indulging yourself) as it’s along a similar [...]
Seven deadly PR sins part 3: Ignorance
Moving swiftly on, here's the third PR sin in our series of 7 deadly PR sins... Sin 3: Being ignorant Can you be ignorant without knowing it? Are you wasting a journalist’s time with this PR sin? Is it possible [...]
Seven deadly PR sins part 2: Indulgence
As promised, here's part two of our Seven deadly PR sins series... Sin 2: Indulging yourself It’s hard to write this one. Mainly because we’ve all been guilty of it in the past at TeamRev. So many occasions, we have [...]
August 2019
Seven deadly PR sins – the first
Times sure do change in the world of PR but, you know, some things are carved in stone. Once upon a time, we laid out seven deadly PR sins in our quest to help you avoid a glut of face-palm-worthy [...]
Five things you can always write a press release about
When it comes to increasing brand awareness through the powers of PR, there’s no magic formula. If there was, then trust us… we would have bottled the stuff by now and be living on a private island with pools filled [...]
July 2019
How to choose the spokesperson for your business
We’ve all seen it - someone being interviewed on the TV on behalf of a company who should be impressing us with their knowledge and calm persona but is actually making us laugh out loud or inwardly cringe. Those same [...]
How to create the best environment for a PR win… a Positive Mental Attitude!
We all hate Mondays… right? For TeamRev, that really couldn’t be further from the truth. Admittedly, there’s a little less enthusiasm flying around the office in the early hours of a Monday morning than there is on a Friday evening [...]
How to get your point across in 10 words or less!
Okay, that was 11, but did that entice you to read on? Whether it’s a headline (we wrote about that here), an email subject or the first sentence of your telephone pitch, getting your point across quickly and succinctly is [...]
June 2019
The role of PR in franchise recruitment
Click to view a downloadable PDF of our infographic: The role of PR in franchise recruitment
Hitting the headlines as a small business: top tips for getting media coverage for your business
These days, public relations (PR) covers everything from newspapers and magazines – in print and online – to radio, digital TV, social media and everything in between. When you’re starting out, it’s best to focus on generating local coverage because [...]
May 2019
What PR can do for a small business
If you’ve read our previous post, then you’ll have insider knowledge of the 3 PR tools that are already in your back pocket. Read that alongside this blog and you’re all set. But small business owners might overlook the power [...]
The 3 PR tools you already have… but didn’t know about
People often assume that to do PR successfully, you have to enlist the support of a super-duper agency (have we met?!) to do the hard work for you. Although we’re not in the business of making ourselves redundant, there are [...]
How to make social media work for B2B
TeamRev are no strangers to social media. Whether we’re scrolling through Instagram with our morning coffee, or sharing recent client coverage on LinkedIn, we’ve mustered up a good knowledge of knowing what to post and why. But for many B2B [...]
April 2019
How to attract more media attention
Legend has it there’s no such thing as bad PR. At TeamRev, we (mostly!) know this not to be true and, frustratingly, this seems to be the go-to line for anyone first dipping their toe into the world of media [...]
The 3 best types of photos for PR
The no.1. best photo for PR is the one that gets you the coverage, it tells the story and there’s no need for you to really say anything else. But we’re rarely on the scene when the news is happening [...]
March 2019
5 tips for writing a great headline
“Five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” David Ogilvy, known as the Father of Advertising Think about that quote [...]
A day in the life of a publicist
Do you ever have those days where, before you know it, it’s 4pm, and you’re left wondering where the last seven hours got to? Us too - in fact, for TeamRev, most days seem to fly past in the blink [...]
February 2019
What PR is not
PR is NOT a lot of things. That’s an odd start to a blog post isn’t it? We should probably rewind at this point and say that many people get confused about what PR actually is. And sometimes, it’s easier [...]
Is PR the same as Journalism?
To put it simply, yes and no. PR and Journalism are like two sides of the same coin and it’s easy to see why the two professions are sometimes thought to be the same thing. Nowadays, a lot of Journalism [...]
January 2019
The benefits of (dream) teamwork
There really is no ‘I’ in team. The oldest cliché in the book, we know…but if it ain’t broke (sorry!) then why try to fix it? Teamwork has stood the test of time because of the collaborative nature of considering [...]
You’ve got to be in it, to win it: tips for award entries
Everyone loves winning awards. And they’re great for building trust and raising the profile of you and your business. There really is no right and wrong way to enter, but we know lots of brands struggle with knowing quite where [...]
December 2018
Grateful or Grinch?
With Christmas just around the corner, you’re no doubt caught up in a whirlwind of festive activity. PR never sleeps and so, even though our clients might be starting to think about slowing down for the holidays, it’s business as [...]
Why you should call journalist before sending a press release
We’ve already talked about why you should create a press release and how to pick up the phone to to a journalist, but let’s talk about why making initial contact over the phone is so important. Start by asking yourself [...]
November 2018
Lessons in pitching
If you’ve read our previous post, you’ll understand why you need a press release drafted before pitching (and read this one on how to structure a press release). It’s now time to pitch it to a journalist, so, thoroughly preparing [...]