About Sally Anne Butters

Sally is a founding partner of Rev PR, along with her friend and business partner Lucy Archer. Whilst Sally posts the blogs, it may have been written by any one of TeamRev. We regularly share insights about public relations best practice, B2B PR, franchise PR and consumer PR tips for franchisors, franchisees and other business owners. We hope you find the content useful!

Seven deadly PR sins no. 7: Denial

2019-10-07T17:35:08+01:00

Seven weeks, seven sins... it's the final instalment of our Seven deadly PR sins blog series. Sin 7: Denial SPOILER ALERT: you won’t get any PR coverage if you don’t actively plan and prepare your content. Of course, we’re going to be biased, but we think it’s something that every business – no matter how [...]

Seven deadly PR sins no. 7: Denial2019-10-07T17:35:08+01:00

Always a Silver lining at Rev PR

2019-09-24T15:51:33+01:00

Whether sunshine or clouds, Rev PR now carries a silver lining after receiving the Silver award for Outstanding Small PR Consultancy at a glittering event at Cambridge’s Guildhall. The PRide Awards, run by the Chartered Institute of Public Relations, recognises the outstanding work that companies like Rev PR have been delivering over the last 12 [...]

Always a Silver lining at Rev PR2019-09-24T15:51:33+01:00

Seven deadly PR sins part 3: Ignorance

2019-09-06T10:49:04+01:00

Moving swiftly on, here's the third PR sin in our series of 7 deadly PR sins... Sin 3: Being ignorant Can you be ignorant without knowing it? Are you wasting a journalist’s time with this PR sin? Is it possible that your press releases earn you nothing more than an irritated eye-roll when read? I [...]

Seven deadly PR sins part 3: Ignorance2019-09-06T10:49:04+01:00

Seven deadly PR sins part 2: Indulgence

2019-09-04T11:28:47+01:00

As promised, here's part two of our Seven deadly PR sins series... Sin 2: Indulging yourself It’s hard to write this one. Mainly because we’ve all been guilty of it in the past at TeamRev. So many occasions, we have to slap our wrists. What do we mean by indulging yourself?  Allow us to explain... [...]

Seven deadly PR sins part 2: Indulgence2019-09-04T11:28:47+01:00

Five things you can always write a press release about

2019-08-13T10:43:11+01:00

When it comes to increasing brand awareness through the powers of PR, there’s no magic formula. If there was, then trust us… we would have bottled the stuff by now and be living on a private island with pools filled with champagne. We will let you in on a little secret though. One of our [...]

Five things you can always write a press release about2019-08-13T10:43:11+01:00

How to choose the spokesperson for your business

2019-07-29T16:45:22+01:00

We’ve all seen it - someone being interviewed on the TV on behalf of a company who should be impressing us with their knowledge and calm persona but is actually making us laugh out loud or inwardly cringe. Those same brand representatives are often wheeled out for all sorts of public engagements - sitting on [...]

How to choose the spokesperson for your business2019-07-29T16:45:22+01:00